Los Altos, CA – January 18, 2007 – Radiance™ Technologies, the leading provider of digital asset delivery systems, today announced its support for the conclusions of an Aberdeen Group report on the increasing concerns over protecting product intellectual property (IP). Over two-thirds of manufacturers surveyed in the report said that the threat of exposure of their product IP had grown over the past two years – almost 25% say “significantly” – as they develop, manufacture, and sell products globally. According to the report, titled “The Protecting Product Intellectual Property Benchmark Report: Safeguarding Design IP in a Global Market,” as more product design teams work across international boundaries, the need to protect IP while driving top-line growth becomes paramount. Radiance Technologies joined Adobe Systems, Agile Software, and other category-leading companies as a sponsor of the report.

The report’s study group underscored the need for a new generation of systems to manage and control the secure delivery of business-critical digital assets over both public and private networks. In addition to citing rapidly increasing exposure of product IP, the Aberdeen report found that enterprises actively following best-in-class practices for protecting product IP were five times more likely to report significant improvements in IP protection over the last two years than more passive companies. In large part, those enterprises have developed multifaceted IP-protection strategies that include IP-friendly collaboration, documenting IP discovery, legal protection, and enhanced data security.

“Among companies benchmarked, 48% report lost market share, 44% report lost sales, 30% report product commoditization, and 27% report lower margins because of compromised product IP,” said Jim Brown, Aberdeen Vice President, Product Innovation and Engineering, and the author of the report. “In response, over two-thirds are actively pursuing improved product IP protection, with almost one-third viewing this as a top-five business priority.”

Secure asset delivery is essential for high-value digital content, or “digital assets,” created by global firms. These assets include packaged files of all types – from video, to creative designs, to CAD/CAM files – that are sent across multiple geographic boundaries to dozens, and sometimes hundreds, of suppliers, partners, or remote offices across an extranet, intranet or the Internet.

“Many design and manufacturing companies send high-value digital assets containing product IP by physical courier, which is often risky, costly, and time-consuming,” said Radiance Technologies president and CEO Tom Engdahl. “Alternatively, they turn to widely used but inefficient and insecure electronic means such as FTP or email. Asset delivery systems enable these customers to accelerate and support their business-critical collaborative workflow by managing and moving large digital files across any network with efficient, guaranteed delivery.”

Obtain a Copy of the Aberdeen Report
For a complimentary copy of the report "The Protecting Product Intellectual Property Benchmark Report: Safeguarding Design IP in a Global Market,” visit www.radiance.com.

About AberdeenGroup
AberdeenGroup, Inc. provides fact-based research and insights focused on the global, technology-driven value chain. Aberdeen’s benchmarking, market and solution assessments, sales acceleration programs, and conferences support Global 5000 value chain and technology executives and the solution providers who serve them.

About Radiance Technologies
Radiance Technologies is the leading provider of asset delivery systems for moving and managing large digital assets through any network with speed, security, control and reliability. The company develops and markets Asset Delivery Systems to organizations that need to deliver high-value, collaborative digital assets on-time. Radiance TrueDelivery is empowering knowledge workers by simplifying and managing digital asset delivery. Radiance was founded in 2000, and its investors include Levensohn Venture Partners, Vanguard Ventures and Sutter Hill Ventures.

™Radiance and TrueDelivery are trademarks of Radiance Technologies, Inc.

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Media contacts:
Karin Taylor
Trainer Communications
Phone: 408-979-0891
Email: rad@trainercomm.com

John Oh
Radiance Technologies
Phone: 650-925-9510, x215
Email: john.oh@radiance.com